Effective Date: 23 June 2026
Last Updated: 23 June 2026
The Security and Government Expo (SAGE) website (securityandgovernmentexpo.com.au) is operated by SEN Media (referred to in this policy as “we”, “us” or “our”). We are committed to protecting your privacy and handling any personal information we obtain in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs) contained in Schedule 1 of that Act.
This Privacy Policy explains how we collect, use, disclose and protect information when you visit our website or submit an enquiry through our contact form. Please read this policy carefully. By using our website, you acknowledge that you have read and understood this policy.
SAGE is an annual security technology exhibition and seminar event held in Canberra, Australian Capital Territory. The website and event are organised by SEN Media.
Contact details:
SEN Media — SAGE HQ
PO Box 237, Darlinghurst NSW 1300
Phone: +61 2 9280 4425
Email: monique@sen.news
Website: securityandgovernmentexpo.com.au
When you submit an enquiry through the contact form on our website, we may collect the following personal information:
Provision of this information is voluntary. However, if you do not provide the requested details, we may be unable to respond to your enquiry.
When you visit our website, we collect certain technical and usage information automatically through Google Analytics. This includes:
This information is collected in aggregate and is not used to personally identify you. It helps us understand how our website is used and improve the visitor experience.
Our website uses cookies — small text files placed on your device — primarily through Google Analytics. These cookies collect anonymised, aggregate data about website usage. They do not store personally identifiable information.
You may disable cookies through your browser settings at any time. Disabling cookies will not prevent you from using our website, though some features may not function as intended.
We use the information we collect for the following purposes:
We do not use your personal information for direct marketing purposes without your explicit consent, and we do not engage in automated decision-making or profiling.
We do not maintain a database of personal information collected through this website. Enquiries submitted through our contact form are received directly by the SAGE team via email and are retained only for as long as necessary to respond to your enquiry and for a reasonable period thereafter for record-keeping purposes.
We do not store personal data in any third-party CRM, marketing platform or external database. Website usage data collected through Google Analytics is retained in accordance with Google’s own data retention policies and is subject to Google’s Privacy Policy (available at policies.google.com/privacy).
We take the confidentiality of your personal information seriously. We do not sell, trade, rent, license or otherwise provide your personal information to any third party for commercial or marketing purposes.
Personal information submitted through our contact form remains strictly confidential and is used only for the purpose of responding to your enquiry. It is not shared with exhibitors, sponsors, co-organisers or any other party without your prior consent.
We may disclose your personal information only in the following limited circumstances:
We do not transfer personal information outside of Australia except where required by law or where you have consented to such transfer.
Our website uses Google Analytics, a web analytics service provided by Google LLC (“Google”). Google Analytics uses cookies to collect anonymised, aggregate information about how visitors use our website. This data is transmitted to and stored by Google on servers in the United States.
Google uses this information to evaluate website usage, compile reports and provide other services relating to website activity. Google may also transfer this information to third parties where required by law, or where such third parties process the information on Google’s behalf.
Google Analytics data collected on this website includes only aggregated, anonymised usage metrics. We have enabled IP anonymisation so that your full IP address is not transmitted to or stored by Google.
You can opt out of Google Analytics tracking by:
For further information on how Google collects and processes data, please see Google’s Privacy Policy at policies.google.com/privacy.
Our website may contain links to third-party websites including, but not limited to, event registration platforms, sponsor and exhibitor websites, and ticketing services. These websites have their own privacy policies and we are not responsible for their content or privacy practices.
We encourage you to read the privacy policy of any third-party website you visit through a link on our site before submitting any personal information.
We take reasonable steps to protect the personal information we hold from misuse, interference and loss, and from unauthorised access, modification or disclosure. Our website is served over HTTPS (SSL encryption) to protect data transmitted between your browser and our server.
However, no method of transmission over the internet or electronic storage is completely secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.
Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the following rights in relation to your personal information:
You have the right to request access to the personal information we hold about you. We will respond to access requests within a reasonable time and provide access to the information unless an exception under the Privacy Act applies.
If you believe that personal information we hold about you is inaccurate, out of date, incomplete, irrelevant or misleading, you may request that we correct it. We will take reasonable steps to correct the information.
If you believe we have breached the Australian Privacy Principles or handled your personal information in a way that is inconsistent with this Privacy Policy, you may lodge a complaint by contacting us using the details in section 2 above.
We will acknowledge your complaint within a reasonable time and endeavour to resolve it promptly. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):
Office of the Australian Information Commissioner
Website: oaic.gov.au
Phone: 1300 363 992
Post: GPO Box 5218, Sydney NSW 2001
Our website is directed at security industry professionals and government personnel. We do not knowingly collect personal information from children under the age of 18. If we become aware that we have inadvertently collected personal information from a minor, we will take steps to delete that information promptly.
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements or other factors. When we make changes, we will update the “Last Updated” date at the top of this document.
We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use and protect your information. Your continued use of our website after any changes are published constitutes your acceptance of the updated policy.
If you have any questions about this Privacy Policy, wish to access or correct your personal information, or wish to make a complaint, please contact us:
SEN Media — SAGE Privacy Officer
PO Box 237, Darlinghurst NSW 1300
Phone: +61 2 9280 4425
Email: monique@sen.news
We will respond to all privacy-related enquiries within 30 days of receipt.
Security & Government Expo (SAGE) | Privacy Policy | 23 June 2026 | securityandgovernmentexpo.com.au
Registration for SAGE 2026 isn’t open just yet — it opens closer to the event. Please check back shortly to secure your place.
Registration for SAGE 2026 isn’t open just yet — it opens closer to the event. Please check back shortly to secure your place.